Meet Pachamama Coffee Cooperative
By Lauren Taber, Pachamama Coffee Cooperative
Pachamama Coffee Cooperative started in 2001 with a few simple questions in mind: what would it look like to take Fair Trade a step further? How can coffee farmers be in direct relationship with end consumers in the United States?
We found that the answer was even simpler: cooperative ownership. Pachamama Coffee has been 100% farmer-owned since day one, and is currently owned by 140,000 small scale family farmers across the coffee producing regions of the world.
When farmers stand behind the farming, roasting, marketing, and distribution of the coffee they bring to us, they maintain control of their destiny. On average, our customers paid almost $12 per pound to coffee farmers in 2017 — that’s 6 times more than the Fair Trade minimum price.
As a function of our cooperative structure, Pachamama is also democratically controlled by farmers - our Board of Directors is comprised of representatives from our member cooperatives in Nicaragua, Peru, Ethiopia, Mexico, and Guatemala. This gives coffee producers complete control of every step of the supply chain - from farming and roasting, to decisions about packaging and cafe operations. This novel iteration of vertical integration gives a fresh take on how to ensure equity in an industry that relies completely on peoples and nations that have historically been denied any form of clout.
“For us, Pachamama Coffee Cooperative represents our dreams of serving you our best coffee, freshly-roasted in the United States,” shares Merling Preza, the President of our Board of Directors and representative of PRODECOOP in Nicaragua. “When we started with Fair Trade 25 years ago, it was our ultimate dream to roast and brand our coffee, selling it as a value-added product. For our small farmers, the Pachamama model is an evolution born from necessity and a strong determination to stay on the farm.”
More than that, explains Merling, it is an investment that the farmers are empowered to make in their own future. When farmers own the company, they are not under the pressure of a volatile green coffee price index, and are therefore empowered to produce coffee with more care. 100% of the coffee Pachamama roasts is organic and shade grown, which means that we are not only socially sustainable, but environmentally just as well.
We are honored to operate our business guided by the 7 Cooperative Principles, which we view in the context of prioritizing producers. At every step, we seek to build them up and acquaint our customers with the farmers that are responsible for bringing them world class coffee. Being a co-op makes this possible - we are able to showcase our producer representatives in the boardroom, and tell the stories of the farmers that control the equity of our operations. We believe that, in order to bridge the gap between farmers and consumers in the coffee supply chain, a cooperative approach is necessary.
Pachamama has experienced steady growth since its inception. We now have in-house roasting and wholesale and retail distribution operations at our Midtown Sacramento location, in addition to two coffeebars in Sacramento and a weekly presence at the Farmer’s Market in Davis, CA. Our farmer-owners continue to provide organic coffee whose quality is recognized not only by excellent organizations such as the Good Food Awards, but by daily consumers across the U.S. as well.
More Co-op News
Vendors & businesses donating to relief efforts
From day one of the Almeda Fires, the Co-op team wanted to help the community. They reached out to vendors across the region and country to ask for their help with products, supplies and food to get to the fire victims.
And that help came through in big ways, getting nutritious food to displaced families, home supplies in high demand, and wellness and food for first responders and firefighters. Thank you for supporting these businesses as thanks for their help in our community's relief efforts.
October news at the Co-op
October is typically Co-op month, to highlight how differently cooperatives do business. But instead of talking about the 7 Cooperative Principles, or the ownership benefits of being part of the Co-op, we only need to look at the past four weeks to see what being a cooperative really means.
As part of the co-op family, you've helped the entire community immensely.
Lecture recording: "Nutrition for autism and related conditions"
Lisa Shelton, BioIndividual Nutrition Practitioner & Integrative Nutrition Health Coach, put together this recording to discuss nutrition for autism and related conditions including, ADHD, anxiety, and learning disorders as well as strategies for picky eating.
Click here to watch the lecture at your convenience.
Password: p!=Fw6R7
Support Co-op staff to rebuild
The Ashland Food Co-op is dedicated to helping our community and our staff rebuild after the Almeda Fires in early September.
For immediate support, the Co-op gave $1,000 to staff who lost their homes in the fires, as well as $250 for food and other household needs for anyone displaced due to a level 3 evacuation order.
Change for Good in September: Southern Oregon Land Conservancy
For the month of September, Ashland Food Co-op shoppers can round up at the register to support Southern Oregon Land Conservancy. Since 1973, SOLC has been working on multiple fronts to improve land quality and conservation for humans and nature alike. Check out some of the projects below that SOLC has been working on recently. And mark your calendar for Saturday, October 24, as SOLC hosts an Open Lands Day hike and tour on the Rogue River Preserve.
Free Monday Night Lecture - Some Cool Science about Breathing
Join Kelly Martin as she explains how your breath impacts everything from ankle sprains to headaches. Learn why belly breathing isn't good for you, how to breathe correctly, and how to maximize lung health, improve posture, enhance walking efficiency, reduce anxiety, and improve sports performance.
Access the Zoom recording here.
Zoom access password: 2zu@KQWU
Chatting about community giving with JPR's "Jefferson Exchange"
Recently, Julie O'Dwyer, Ashland Food Co-op board vice-president, joined a panel of guests on Jefferson Public Radio's "Jefferson Exchange" to discuss how the pandemic has led to an even greater need for community giving and support of local non-profits.
Change for Good in August: KS Wild
This month's featured organization in the new Change for Good register round-up program is KS Wild (short for Klamath-Siskiyou Wildlands Center).
.jpg)
Get to know Ashland Emergency Food Bank
The sixth cooperative principle, "Concern for Community," has become even more important since the pandemic began and economies, locally and globally, started to constrict. To address this, the Board of Directors agreed in April to release 100% of patronage dividends and designate Ashland Emergency Food Bank as a donation option for those dividends - resulting in over $20,000 in donations. And with the early launch of Change for Good register round-up, AEFB was a natural choice to receive round-up donations.
July / August GM Update: Walking the Walk
I wrote at the beginning of the year that the Co-op model of business was a blueprint for the future. The concept of “planet, principles and people before profit” is a guide for how cooperatives can run a successful business that puts more back into the community and local economy than national chains, while using less resources and creating less waste.
2020 Co-op Election Results
2020 Co-op Election Results
Ashland Food Co-op owners voted for three open seats on the Board of Directors, and for ten non-profit organizations for the Change for Good register round-up program.
Click a name below to read more about that Co-op Board member.
A statement from the Board of Directors on racial justice
Dear Ashland Food Cooperative Family and Community,
Co-op Owners Step-Up to Support the Ashland Emergency Food Bank!
AFC and AEFB Press Release - Local Strength!
Release Date: 5-26-2020
In April, the Ashland Food Co-op Board of Directors announced to the community that the Co-op would be returning 100% of the 2019 Patronage Dividend to its owners. The 100% Patronage Dividend return to Co-op owners converted to over $628,000.
The Co-op Board felt in this time of great need it was not the right time for the Co-op to put away funds for the future, but rather to support owners fully so they may have more strength to weather these stormy times.
Free Monday Night Lectures - virtual and recorded
Thanks to the many agile and adaptable experts in the Rogue Valley, the much-loved Free Monday Night Lectures live on - even if everything is moving online.
While we miss seeing community members with a joy of learning showing up at the Co-op Classroom, we hope these recordings teach and inspire you.