Celebrating Hispanic and Latinx Heritage

September 15th marks the beginning of Hispanic Heritage Month, a time to recognize and celebrate the contributions, diverse cultures, and rich histories of Americans with ancestry from Spain, Mexico, the Caribbean, and Central and South America. At the Ashland Food Co-op, we believe this celebration is not just about acknowledging the past, but also about recognizing the ongoing contributions of Hispanic and Latino (Latinx, Latine) Americans to our community and our food system.

Hispanic Heritage Month, which runs from September 15th to October 15th, was first established as a week-long observance in 1968 and expanded to a month in 1988. The start date is significant as it coincides with the independence days of several Latin American countries, including Mexico, Costa Rica, El Salvador, Guatemala, Honduras, and Nicaragua.

This month-long celebration gives us an opportunity to reflect on the immense impact Hispanic and Latino cultures have had on American society. At the Co-op, we are looking particularly at the realm of agriculture and cuisine. From the introduction of staple crops like corn, beans, and squash to the rich flavors and cooking techniques that have become integral to American cuisine with Hispanic and Latino influences are deeply woven into the fabric of our food systems and culinary landscape.

At the Ashland Food Co-op, we recognize that our food system is strengthened by diversity – in our crops, our farming practices, and most importantly, in the people who bring food from farm to table. Hispanic and Latino farmers and food workers play a crucial role in this system, often working behind the scenes to ensure that fresh, high-quality produce reaches our shelves and your plates.

We believe it's important to shine a light on these contributions, not only to express our gratitude but also to foster a deeper understanding of the cultural heritage behind many of the foods we enjoy every day. By celebrating Hispanic Heritage Month, we hope to encourage our community to explore the rich tapestry of Hispanic and Latino cultures through food, and to recognize the hardworking individuals who make our diverse food system possible.

One notable figure in the history of American agriculture is Cesar Chavez, a Mexican-American labor leader and civil rights activist. Chavez co-founded the National Farmworkers Association (later the United Farm Workers union) and tirelessly advocated for the rights of farmworkers, many of whom were of Hispanic and/or Latino origin.

Chavez's work brought national attention to the harsh conditions faced by farmworkers and led to significant improvements in labor laws and working conditions. His legacy reminds us of the importance of fair labor practices in our food system and the ongoing need to support and respect the people who work hard to bring food to our tables.

One of the best ways to celebrate Hispanic Heritage Month is through food. We encourage our community to explore some of the Hispanic and Latino-owned brands the Co-op carries including Siete, Cocoa and Craft, Rip Van Wafels, Natura, Buenatural, Cacique and more. And it’s always fun to try new recipes and learn about the cultural significance behind different ingredients and dishes.

As we celebrate Hispanic Heritage Month, let's remember that the diversity of our community is our strength. By honoring the contributions of Hispanic and Latino Americans to our food system, we not only celebrate our shared cultural heritage but also work towards a more inclusive and equitable future for all.

Learn more:

https://latino.si.edu/learn/teaching-and-learning-resources/hispanic-heritage-month-resources

https://www.hispanicheritagemonth.gov/

More Co-op News

Spring Picks

The sun is (mostly) out and the weather is finally getting warmer. That must mean summer is right around the corner, right? We sure hope so. We’re ready to grill, soak up some sun and enjoy the many fruits and vegetables that are in season. Our Floral Coordinator, Rachel Chastain, shares some of her favorites.

Be the Sustainable Change

By Laura Pfister, Media Coordinator

Sustainability is not a new concept at the Co-op. It has always been part of our DNA. We’ve been using sustainable business practices before it was the “cool”, “responsible” thing to do. In fact, the Co-op was founded 45 years ago largely on the principles of sustainable, local organic food production as an alternative to modern industrial agriculture.  

A New Look

By Laura Pfister, Media Coordinator

For 45 years we’ve been loving local and fostering community. Throughout our almost half a century history, our identity and logo has gone through many iterations.

Some of you might remember the logo above from our newsletter in the early 1980s.

As we’ve done multiple times throughout our history, it’s time to refresh our brand and launch a beautiful, new logo to take us into the next decade.

Turkey and Sweet Potato Chili

Turkey and Sweet Potato Chili is one of my favorite Co+op Basics recipes. It is full of flavor, color and shatters the myth that a healthy meal has to cost a fortune and take all day to prepare. This recipe is also a clever way to use sweet potatoes, which are not only tasty but high in fiber and vitamin A.

Looking to Save Money at the Co-op?

By Laura Pfister, Media Coordinator

We hear from time to time that people feel the Co-op is higher priced than other stores. In the past, we may have earned this perception. But not anymore. We took a long, hard look at ourselves and we talked with other Co-ops across the country. Together, we are pooling our resources to bring you organic, household staples at everyday competitive, low prices. Welcome to Co+op Basics.

45 Years Strong

On Valentine’s Day, the Ashland Food Co-op turns 45 years old.

It’s hard to imagine we’ve been providing healthy, organic food to the Rogue Valley for almost half a century. From our humble beginnings as the Ashland Community Food Store to now a thriving Co-op with over 10,000 owners, it has been an honor to serve this community.

Let’s take a brief stroll down memory lane and see how far we’ve come in 45 years.

 

Saving Paper One Coupon at a Time

To further our sustainability efforts and to serve you better, we began offering Electronic Owner Coupons this month at the register.

No more forgetting to bring your owner coupons. No more waiting for your newsletter to arrive. Cashiers will simply ask if you want to use your owner coupons when you check out.

A few key points to remember:

Thank YOU For a Wonderful Year!

 

2016 had many notable moments. We hosted many successful family friendly events, added 150 more solar panels to our roof, and earned 25% of our sales for local products. We proudly donated over $24,000 to area nonprofits through our Community Grants program. We welcomed 482 new owners and averaged 3,500 daily transactions.

Whew! And that is just a small sample.

Give Local

The food holiday season has finally arrived. This time of year is by far our most favorite. We’ve been dreaming of gingerbread cookies, pumpkin pie, mashed potatoes, turkey (or tofurky if that’s your fancy) and eggnog for months.

But beyond the holiday feasts, we love this time of year for another reason. It’s the season of giving. Amidst the shopping frenzies, family gatherings, and parties, giving back often becomes an afterthought.

Happy Thanks-chicken!

We know, we know, November is all about turkey. But let us not forget the other, other white meat this holiday season. Chicken. This poultry meat often gets the spotlight, but during the month of November it is well deserved. Why? Because all month long, every time you purchase a Smart Chicken® product at the Co-op you help feed a hungry family in the Rogue Valley.

Here’s how it works:

Co-ops Grow Communities

Co-ops around the world share a set of guiding principles including “cooperation among cooperatives,” and “concern for community.” We take these principles to heart.

When you shop at the Co-op, you aren’t just buying groceries. You are supporting a business that cares about people and contributes to a livable, sustainable Rogue Valley.

Did you know?

  • In 2015, we donated over $24,000 to area nonprofits.

Feed an (Italian) army with Co+op Basics

My Italian Grandmother’s heart swells every time she sees my well-stocked pantry. I am prepared to feed an army at a moment’s notice, and sometimes that actually happens with my big family. But what my Grandma doesn’t know is how much I save by stocking my pantry with Co+op Basics products.

We Love Local

We take pride in supporting local farmers, producers, vendors and vintners. When we say local, we mean local. At some grocery stores, the word local gets thrown around like the word “natural,” ambiguously and with a broad definition.

But local means something to us. A definition we take meticulous pride in.

Local adjective
Any food or product grown, produced or made within 200 miles.

Let’s use it in a sentence. The Ashland Food Co-op supports an average of 250 local companies.

Wanted: Wormy Apples, Fallen Plums & Over Ripe Pears

Urban fruit is copious this time of year in the Rogue Valley. It’s hard, dare we say impossible, to make enough pies, cobblers, and salads to keep up with the backyard abundance.

So what do you do with all that unpicked fruit?

Instead of letting your pears, plums and apples go to waste, or to feed the deer, bring them to the Co-op for collection.

Apple Outlaw Cider, in collaboration with the local community, is setting out to create a one of a kind hard cider, dubbed “Apple Outlaw Community Cider”.

Fire Up The Grill

Break out of your dinner rut with something fast and juicy. The Meat Department staff share their go-to favorites to throw on the grill. Flame on, baby!

Brian Swift
Flat Iron
is my favorite steak. So simple to cook. Just add salt, pepper, garlic, and cook it on a super hot grill. 5 minutes later you have an amazing steak.

Sam Roberts
Tri­Tip marinated in our Kinders barbeque sauce, seared on both sides with a little pink in the middle, is what I really enjoy the most.