Capiche Conversations: Interview with Tracy Kaiser, Marketing & Education Manager of Ashland Food Co-op

Our own marketing manager, Tracy Kaiser, was interviewed by Melissa L. Michaels for Capiche Conversations. With input from Emile Amarotico, General Manager and Barry Haynes, Store Manager, the interview delved deeper into the ways the Co-op has created and maintained a culture of joy, even in the face of community-wide challenges. 

"Ask any local what the heartbeat of Ashland is, and they’ll probably say the Ashland Food Co-op. It’s not only a place to find healthy, sustainably sourced groceries, but it’s also a social hub where you can meet with friends and colleagues while enjoying selections from the Co-op Kitchen’s 200+ menu options. The Co-op team truly puts 'people, the planet, and principles before profit.'

The vibrant, joyful culture visible in the Co-op workplace reflects the fruit of labors undertaken by Capiche in collaboration with the Co-op’s leadership and staff as part of a [email protected] project in 2013 and 2015. General Manager Emile Amarotico and the board members fully embraced the process and eagerly sought to implement recommendations gathered from employees through Capiche’s appreciative inquiry process. Nearly a decade later, the investment is still paying dividends in both employee satisfaction and the bottom line..."

Read the full interview here.

More Co-op News

Meet the 1st Street Beet


Welcome to the newly redesigned and reimagined newsletter from the Ashland Food Co-op: 1st Street Beet.
Think of this publication as a resource to know what’s going on in every level of the community: at the co-op, around town, in the region, and on Earth!

May Day Community Block Party

Photography by Chelsea Whitney Art

On May 1st, several Southern Oregon businesses came together for a block party to provide a space to gather as a community after a rough spell due to the pandemic and fires. The May Day Block Party was hosted on Main St in Phoenix, where the scent of food trucks mingled with artisan goods such as local cheeses, locally farmed flowers, and even fresh-baked pastries.

May Change for Good Recipient: Rogue Valley Farm to School

May's Change for Good Recipient is

Rogue Valley Farm to School

Rogue Valley Farm to School educates children about our food system through hands-on farm and garden programs, and by increasing local foods in school meals.

"We inspire an appreciation of local agriculture that improves the economy and environment of our community and the health of its members." 

A Visit with Rolling Hills

Visit Rolling Hills Farm and learn more about owner Dave Belzberg, who the Ashland Food Co-op is so honored to partner with for more than thirty five years.

A Visit with Magnolia Farms

 

 

 

Visit Magnolia Farms and learn more about owner Elissa Thau, who the Ashland Food Co-op is so honored to partner with for more than twenty years.

A Visit with Emerald Hills

Visit the Emerald Hills Ranch and learn more about this fourth generation ranching family that the Ashland Food Co-op is so proud to partner with for more than twenty years.

A Conversation with Katie Falkenberg, Photographer and Filmmaker

Katie Falkenberg's photography and filmmaking has taken her all over the world, and lucky for us - she's been calling the Rogue Valley home for a couple years now. Exquisitely and harmoniously capturing the world around her, she is documenting not only through the lens but also through her peaceful and loving spirit. Katie reached out to us in hopes of collaborating after falling in love with the co-op soon after moving here.